Regional Event
BMA Colorado Regional Conference
All good businesses are focused on the needs of their customers. But the change in B2B buying presents both opportunities and challenges for connecting with your target audience.
We’re calling this year’s conference Customerization. It’s recognition that while the changes in the B2B customer journey put customers in control of the conversation, new tools and technology allow marketers to provide better experiences and deliver richer insights.
This all-day conference is a chance to learn more about how your marketing efforts can better server your customers and how customer-centricity can be leveraged as a business advantage.
Plus, you’ll have the chance to meet, mingle and network with B2B marketing professionals from across Colorado in a setting designed for the easy exchange of ideas and expertise.