Roundtable
Google Have You Down? How to Evaluate Your Competitors in the Search Space & Rise Above
THIS EVENT IS NOW FULL. CONTACT MARILEE (303-607-9957) TO BE PUT ON A WA ITING LIST.
Algorithm change this, quality score that… It’s hard to stay up to date with SEO and PPC, and even harder to do so in relation to your competitors. Join us for this hands-on breakfast workshop outlining the top 10 things you should be doing now.
Expect to learn:
- Ways to examine your competitors’ organic and paid strategies
- How to make your message stand out from the crowd
- The tools to use to keep tabs on your competitors
To take this learning from theory into practice, 90octane is inviting registrants to submit their websites and competitor websites for evaluation and incorporation into the session. You can email them directly to [email protected].
Speaker(s)
Ariana Wolf
Audience Engagement Manager, 90octane
After entering the world of search marketing five years ago, Ariana discovered her inner data nerd and has never looked back. Ariana has worked on everything from local directory search for small businesses to paid search and social PPC for enterprise-level clients in the travel, tourism and nonprofit verticals. Fun fact: Ariana thought that she would grow up to be just about anything other than a marketer – she holds a BA in Political Science, worked on Capitol Hill in D.C. and ended up with a Master’s in Information Science before ending up at 90octane
Rachael Roark
Search Strategist, 90octane
Rachael believes in the marriage between creativity and solid business strategy in order to create innovative solutions. She leverages social media and SEO to create online conversations with target markets spanning b2b, b2c and non-profit verticals – all in order to increase a brand’s exposure and impact. Fun fact: Rachael is an avid, and talented photographer. She was even named by Denver’s 303 Magazine as the next up and coming art/design photographer.
