Young Professionals
What I Wish I Knew When I Was a YP
Major life transitions can be daunting, especially as we travel through our professional journey.
It can be frightening to face a wall of career choices, not knowing whether or not we are making the right decisions. But what if we had all the answers at the tips of your fingers?
Join BMA Colorado's Young Professionals for a powerful, exclusive panel discussion where four of the most sought-after marketing professionals in the Denver area provide insightful and valuable advice that will successfully guide you through your entire career.
Just like reddit®, you have the opportunity to ask the panelists anything about your professional growth. So take advantage; this is one event you don’t want to miss!
Want to submit a question for the panelists?
Email the BMA YP Co-Chairs, Lindsay Martin and Melissa Matonis
Agenda
5:30 pm - 6:00 pm Networking and Snacks
6:00 pm - 7:00 pm Panel and Interactive Discussion
Speaker(s)
Sandra Zoratti, Moderator
Chief Marketing Officer and Co-Founder, The Marketer Network
Sandra Zoratti is an award-winning business leader, author, accomplished speaker, and past President of BMA Colorado. She was honored with the Business Marketing Association’s 2012 Marketer of the year. Sandra is a technology marketer and built the data-driven marketing practice called "Precision Marketing" and published her book, Precision Marketing: Maximizing Revenue Through Relevance.
Sandra’s career has included experience at blue chip technology leaders such as IBM, Westinghouse, Ricoh, and Avery as well as setting up her own marketing practice.
Johnny Hyde, Panelist
Founder/Chief Marketing Officer, Bonfire Creative Group
Johnny has over 25 years of experience in creative marketing and advertising from both the client side and the agency perspectives. He has been instrumental in growing and managing multiple marketing and advertising firms from fewer than 15 people to teams of nearly 50 employees. Prior to founding Bonfire, he worked with Burns Marketing for ten years serving on the executive leadership team while helping to grow the agency’s brand awareness, regional reputation, and revenues.
Johnny is currently president of BMA Colorado. Johnny also currently serves as the president of the Downtown Denver chapter of Strategic Connections.
Gabriel Cohen, Panelist
Chief Marketing Officer, Monigle
Gabriel brings a wealth of practical brand-building experience in the US, UK, Canada and Brazil. His expertise stretches across healthcare, tourism, telecommunications, financial services, oil & gas, and consumer electronics. Prior to joining Monigle, Gabe led the Analytics and Brand Valuation practice for Interbrand in Canada. Gabe spent the last two years with a Boston start-up, pioneering the introduction of an innovative simulation technique that allows marketers to use existing insights and research to recreate customers journeys in a virtual environment and test how they might respond to different scenarios.
Gabe is passionate about developing people and serving as a mentor to aspiring business and marketing professionals.
Marian Robinson, Panelist
VP of Marketing, Swisslog Healthcare Solutions
With 30 years of experience in medical device design and manufacturing, Marian is known for development of customer-focused solutions. Prior to Swisslog, she monitored and responded to healthcare trends and led business strategy and development activities for Baxa Corporation.
As a senior business development and global marketing leader, Marian holds a master’s degree in policy and planning from The University of Michigan and a bachelor’s degree in social work from State University College at Buffalo. She is experienced in corporate strategic planning, medical device product development and regulatory compliance, brand development and management, and market research and segmentation.
Julie Wienen, Panelist
Marketing Consultant, PCS Ferguson
Julie Wienen is a career marketer with equal parts agency and corporate experience. She began the Colorado chapter of her career in Boulder, where she spent eight years in a small, fast-paced advertising and PR firm. Starting in creative then moving to account management, Julie ultimately became a partner and served as Director of Client Services. Before going solo as a marketing consultant in August of this year, Julie spent seven years as Director of Marketing for PCS Ferguson, a manufacturer of products that increase oil and gas well production.
