September 2008
BOOK REVIEW - MACKENZIE’S ORBITING THE GIANT HAIRBALL
September 06, 2008 by Robin Seidner, CBC This book is certainly not new. It was published in 1998 -- how about that for ancient history in the business world! But, that being said, it is by far one of the best books I have...Message from the President
September 06, 2008 To all BMA Colorado Members Looking ahead into the upcoming BMA program year, I am excited to be your new President. My personal vision is to continue growing Colorado BMA, offering relevant and compelling...Industry News and Views, September 2008
September 06, 2008 by Vic Drabicky of Range Online MediaEvery time I hear the word “scalability,” I can't help but think of the IBM Innovation Man commercial that says, “I for ideation, I for incubation,...FOUR ELEMENTS FOR LAUNCHING YOUR NEW MARKETING PROGRAM IN THE INTERNET
September 06, 2008 by Eric GagnonExtracted from BMI Business Marketing Institute (http://www.businessmarketinginstitute.com/tmn080508.html) Whenever you're starting a new marketing program, either for a new product, or...Question of the Month
September 06, 2008 What are 6 key questions to ask in evaluating a trade show opportunity? Answer: Once you’ve identified the top trade shows in your industry, contact the show producers or visit their website. Then...BMA Beat, September 2008
September 06, 2008 By Marilee Yorchak, CAE BMA members on the move! Jeannie Zaemes, CBC, has announced that her company name (Gambro BCT) has changed to Caridian BCT. Casey Hibbard (Compelling Cases) has moved back...New and Renewed Members, September 2008
September 06, 2008 Welcome to our newest members: Stephanie KlempDirector, Client DevelopmentThe Gene [email protected] LaMar SalesEmma email marketing800-595-4401 [email protected] Misty...WHAT IS THE NUMBER ONE RULE FOR A SUCCESSFUL PRODUCT LAUNCH
September 03, 2008 Screw this up and your product is dead in the water! By Beth Wampler New product or service launches are fun—and a lot of work. Identifying target markets, defining features and benefits, creating...WILL WIDGETS WORK
September 02, 2008 By Aaron Kahlow In my travels for the Online Marketing Summit, many, many times I have been asked about Widgets and Gadgets when speaking/writing on Social Media. Questions range from: "what is a widget"...SEARCH
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BMAColorado It takes 52% more touches to close a deal. #Marketing should work to shorten the sales cycle.… https://t.co/NcDccMSBpk
BMAColorado One way to be more productive this week: break tasks into hour increments. Learn 19 more tips in this article:… https://t.co/BLm0z0glHX
BMAColorado #Millennials drive 47% of the total US GDP. B2B marketers can learn from their disruption of retail. https://t.co/3RNqBlfGUL @TheDrum
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