August 2009
Meet Your Editorial Team
August 31, 2009 Jeremy Abel, Co-Editor With a career dedicated to online lead generation, Jeremy is the Search Marketing Analyst for NetQuote, an online insurance marketplace that connects users with insurance agents....BMA Calendar for September 2009
August 31, 2009 Thurs, Sept 3: BMA Monthly Meet-Up 5:00 – 7:00 pm, Rio Grande (downtown) Wed, Sept 9: BMA Monthly Keynote New Insights on Reaching Business Decision Makers Online, with Sam Sebastian, Director of...Another benefit of belonging to BMA...
August 31, 2009 BMA’s basic tenet is outstanding education, networking and professional development. Quite often, we get requests from other associations, groups and college instructors for recommendations of potential...NEW AND RENEWING BMA MEMBERS FOR SEPTEMBER 2009
August 31, 2009 NEW MEMBERS Allison Ault, Marketing CoordinatorCorona ResearchReferred by Carla Johnson, Type A Communications Michael Belasco, PresidentseOverflowReferred by Gaelle Callnin, Virtual Words & Translations Marcus...CareerLink Makes It Easy To Find Top Marketing Candidates
August 31, 2009 CareerLink is the job board that connects companies with top marketing and communications candidates. It’s an exclusive group of professionals who have the specific skills that are required in today’s...BMA Beat for September 2009
August 31, 2009 By Marilee Yorchak, CAE Congratulations to our members who recently accepted new positions! Wendy Manning is now Director of Marketing for the Denver Pavilions, and Kim Sporrer, APR, is now Director...Google Kicks Off Fall Programs at BMA Colorado's Sept. 9th Dinner Meeting
August 31, 2009 New Insights on Reaching Business Decision Makers Google has had a laser-like focus on the B2B space of late, and with good reason. With 60% growth in search volume over the past two years and conversions...Innovating Your Customer’s Value Chain to Increase the Value of Your Own Product Offering
August 31, 2009 The threat of commoditization and the resulting pressure on prices is nothing new – companies have always faced them. But for many B2B product-oriented (and service) firms, the current economy’s impact...Confessions of an Impoverished Marketer
August 31, 2009 There is nothing like a beer budget to eliminate champagne from one’s diet and a paucity of marketing resources can prompt the marketer to greater resourcefulness. This is not to say that expensive marketing...SEARCH
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BMAColorado It takes 52% more touches to close a deal. #Marketing should work to shorten the sales cycle.… https://t.co/NcDccMSBpk
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BMAColorado #Millennials drive 47% of the total US GDP. B2B marketers can learn from their disruption of retail. https://t.co/3RNqBlfGUL @TheDrum
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