September 2012

Technology-Enabled Marketing Leaders Highlight BMA Colorado’s Inaugural Regional Event!

September 04, 2012

Posted by BMA Colorado. Published in Press Releases

by Sandra Zoratti, Ricoh August 16th was a milestone day in our mile-high city as marketers and technology professionals came together in an unprecedented way. Why? To learn how to better leverage technology...

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Marketing Case Study

September 04, 2012

Posted by BMA Colorado. Published in Press Releases

Showcase: Burns Marketing Shares Technology-Enabled Marketing Case Study at BMA Colorado Regional Event by Rob Bean, Vice President, Interactive Director, Burns Marketing On August 16, real-world examples...

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September 27 Roundtable - Event Success

September 03, 2012

Posted by BMA Colorado. Published in Press Releases

Tools and techniques to prove the value and determine the ROI of your event marketing Join us for this special two-part breakfast roundtable focusing on The four-step process for measuring the ROI...

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Digital Strategy Summit

September 02, 2012

Posted by BMA Colorado. Published in Press Releases

Don't miss the 2012 Digital Strategy Summit! Learn the most effective strategies and tactics in search, social, email, analytics, content and more with this sponsor-free online event. Choose from among...

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BMA YPs Give Back, Help Aurora Theatre Victims

September 02, 2012

Posted by BMA Colorado. Published in Press Releases

BMA Colorado's Young Professionals group - an active group of young business-to-business marketing professionals - made a sizeable monetary donation to the Aurora Victim Relief Fund through the Community...

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Which Came First

September 02, 2012

Posted by BMA Colorado. Published in Press Releases

Which Came First, The Social CRM or The Social Media? by Joey Strawn on August 2, 2012 in Social CRM It’s the old chicken/egg syndrome. Do you wait to set up your social media infrastructure until...

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Marketing vs IT - Who Drives the Customer Experience

September 02, 2012

Posted by BMA Colorado. Published in Press Releases

by Carla Johnson For many organizations, their definition of customer experience falls into a customer support department heavily staffed to keep wait times for call centers low. But that’s missing...

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White Paper Webinar Best Practices

September 02, 2012

Posted by BMA Colorado. Published in Press Releases

Webinar Best Practices, by BMA Colorado Trustee ReadyTalk and BMA Colorado A successful web event can help strengthen a company's brand awareness, increase exposure in the market, and generate qualified...

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Benefits of Membership: Affinity Programs

September 01, 2012

Posted by BMA Colorado. Published in Press Releases

Another benefit of belonging to BMA... BMA’s basic tenet is outstanding education, networking and professional development. Many BMA members are not fully aware of all the affinity benefits offered...

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